Color

#7353d5

#7353d5
hex#7353d5
rgbrgb(115, 83, 213)
hslhsl(255, 61%, 58%)
oklchoklch(0.546 0.19 289.9)
Closest name: slateblue (#6a5acd)Relative luminance 0.1464

Colors that go with #7353d5

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b5d553

#5373d5 · #b553d5

#d57353 · #53d573

Split-complementary

Open in tool →

#d5b553 · #73d553

#d55373 · #b5d553 · #53d5b5

Contrast

#7353d5 as textRatioAAAA largeAAAFix
Aaon white
5.35:1passpassfail
  • AAA: use #5f3acf as the text (7.02:1)
Aaon black
3.93:1failpassfail
  • AA: use #7d5fd8 as the text (4.5:1)
  • AAA: use #9e88e2 as the text (7.07:1)
  • AA: or shift the background to #ededed (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7353d5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7353d5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7353d5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7353d5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7353d5-ab9cc4-dfbd4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md