Color

#7353ca

#7353ca
hex#7353ca
rgbrgb(115, 83, 202)
hslhsl(256, 53%, 56%)
oklchoklch(0.538 0.177 291.7)
Closest name: slateblue (#6a5acd)Relative luminance 0.141

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#abca53

#536fca · #af53ca

#ca7353 · #53ca73

Split-complementary

Open in tool →

#caaf53 · #6fca53

#ca536f · #abca53 · #53caaf

Contrast

#7353ca as textRatioAAAA largeAAAFix
Aaon white
5.5:1passpassfail
  • AAA: use #603cc3 as the text (7.16:1)
Aaon black
3.82:1failpassfail
  • AA: use #8063cf as the text (4.6:1)
  • AAA: use #a08adb as the text (7.15:1)
  • AA: or shift the background to #ebebeb (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7353ca as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7353ca reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7353ca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7353ca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7353ca-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md