Color

#7337d2

#7337d2
hex#7337d2
rgbrgb(115, 55, 210)
hslhsl(263, 63%, 52%)
oklchoklch(0.506 0.221 294.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1103

Colors that go with #7337d2

Charcoal, Royal Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97d237

#3749d2 · #c037d2

#d27337 · #37d273

Split-complementary

Open in tool →

#d2c037 · #49d237

#d23749 · #97d237 · #37d2c0

Contrast

#7337d2 as textRatioAAAA largeAAAFix
Aaon white
6.55:1passpassfail
  • AAA: use #6d2fd0 as the text (7.08:1)
Aaon black
3.21:1failpassfail
  • AA: use #8a59d9 as the text (4.51:1)
  • AAA: use #aa86e4 as the text (7.24:1)
  • AA: or shift the background to #d6d6d6 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7337d2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7337d2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7337d2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7337d2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7337d2-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md