Color

#7073cd

#7073cd
hex#7073cd
rgbrgb(112, 115, 205)
hslhsl(238, 48%, 62%)
oklchoklch(0.595 0.135 280)
Closest name: Flood (#6677bb)Relative luminance 0.2011

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdca70

#70a1cd · #9b70cd

#cd7073 · #73cd70

Split-complementary

Open in tool →

#cd9b70 · #a1cd70

#cd70a1 · #cdca70 · #70cd9b

Contrast

#7073cd as textRatioAAAA largeAAAFix
Aaon white
4.18:1failpassfail
  • AA: use #686bca as the text (4.62:1)
  • AAA: use #464abe as the text (7.04:1)
  • AA: or shift the background to #0f0f0f (4.58:1)
Aaon black
5.02:1passpassfail
  • AAA: use #8e90d7 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7073cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7073cd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7073cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7073cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7073cd-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md