Color

#704cbd

#704cbd
hex#704cbd
rgbrgb(112, 76, 189)
hslhsl(259, 46%, 52%)
oklchoklch(0.514 0.17 294.3)
Closest name: slateblue (#6a5acd)Relative luminance 0.1229

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99bd4c

#4c61bd · #a84cbd

#bd704c · #4cbd70

Split-complementary

Open in tool →

#bda84c · #61bd4c

#bd4c61 · #99bd4c · #4cbda8

Contrast

#704cbd as textRatioAAAA largeAAAFix
Aaon white
6.07:1passpassfail
  • AAA: use #6642b3 as the text (7.01:1)
Aaon black
3.46:1failpassfail
  • AA: use #8263c5 as the text (4.54:1)
  • AAA: use #a38cd4 as the text (7.26:1)
  • AA: or shift the background to #dedede (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #704cbd as the background.

Brands using this color

Fonts for this mood

#704cbd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #704cbd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #704cbd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/704cbd-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md