Color

#6740d4

#6740d4
hex#6740d4
rgbrgb(103, 64, 212)
hslhsl(256, 63%, 54%)
oklchoklch(0.506 0.213 288.4)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.113

Colors that go with #6740d4

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#acd440

#4062d4 · #b140d4

#d46740 · #40d467

Split-complementary

Open in tool →

#d4b140 · #62d440

#d44062 · #acd440 · #40d4b1

Contrast

#6740d4 as textRatioAAAA largeAAAFix
Aaon white
6.44:1passpassfail
  • AAA: use #6137d2 as the text (7.03:1)
Aaon black
3.26:1failpassfail
  • AA: use #8261db as the text (4.68:1)
  • AAA: use #9f86e4 as the text (7:1)
  • AA: or shift the background to #d9d9d9 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #6740d4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#6740d4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #6740d4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #6740d4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/6740d4-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md