Color

#644d89

#644d89
hex#644d89
rgbrgb(100, 77, 137)
hslhsl(263, 28%, 42%)
oklchoklch(0.471 0.097 300.4)
Closest name: Freshly Purpleized (#5c5083)Relative luminance 0.0982

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72894d

#4d5489 · #824d89

#89644d · #4d8964

Split-complementary

Open in tool →

#89824d · #54894d

#894d54 · #72894d · #4d8982

Contrast

#644d89 as textRatioAAAA largeAAAFix
Aaon white
7.08:1passpasspassPasses AAA — no fix needed.
Aaon black
2.96:1failfailfail
  • AA: use #8269ab as the text (4.56:1)
  • AAA: use #a08dbf as the text (7.06:1)
  • AA: or shift the background to #cfcfcf (4.55:1)
  • AAA: or shift the background to #ffffff (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #644d89 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #644d89
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #644d89 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/644d89-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md