Color

#623b7d

#623b7d
hex#623b7d
rgbrgb(98, 59, 125)
hslhsl(275, 36%, 36%)
oklchoklch(0.429 0.112 309.7)
Closest name: Heartless (#623b70)Relative luminance 0.0721

Colors that go with #623b7d

Charcoal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#567d3b

#403b7d · #7d3b77

#7d613b · #3b7d61

Split-complementary

Open in tool →

#777d3b · #3b7d40

#7d403b · #567d3b · #3b777d

Contrast

#623b7d as textRatioAAAA largeAAAFix
Aaon white
8.6:1passpasspassPasses AAA — no fix needed.
Aaon black
2.44:1failfailfail
  • AA: use #9363b6 as the text (4.7:1)
  • AAA: use #ae89c8 as the text (7.21:1)
  • AA: or shift the background to #bdbdbd (4.58:1)
  • AAA: or shift the background to #e8e8e8 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #623b7d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#623b7d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #623b7d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #623b7d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/623b7d-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md