Color

#613d7b

#613d7b
hex#613d7b
rgbrgb(97, 61, 123)
hslhsl(275, 34%, 36%)
oklchoklch(0.43 0.106 309.4)
Closest name: Heartless (#623b70)Relative luminance 0.0731

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#577b3d

#423d7b · #7b3d76

#7b613d · #3d7b61

Split-complementary

Open in tool →

#767b3d · #3d7b42

#7b423d · #577b3d · #3d767b

Contrast

#613d7b as textRatioAAAA largeAAAFix
Aaon white
8.53:1passpasspassPasses AAA — no fix needed.
Aaon black
2.46:1failfailfail
  • AA: use #9062b2 as the text (4.58:1)
  • AAA: use #ad8bc6 as the text (7.29:1)
  • AA: or shift the background to #bdbdbd (4.54:1)
  • AAA: or shift the background to #ebebeb (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #613d7b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #613d7b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #613d7b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/613d7b-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md