Color

#553bbf

#553bbf
hex#553bbf
rgbrgb(85, 59, 191)
hslhsl(252, 53%, 49%)
oklchoklch(0.465 0.195 285)
Closest name: Blurple (#5539cc)Relative luminance 0.0882

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a5bf3b

#3b62bf · #973bbf

#bf553b · #3bbf55

Split-complementary

Open in tool →

#bf973b · #62bf3b

#bf3b62 · #a5bf3b · #3bbf97

Contrast

#553bbf as textRatioAAAA largeAAAFix
Aaon white
7.6:1passpasspassPasses AAA — no fix needed.
Aaon black
2.76:1failfailfail
  • AA: use #7c67d0 as the text (4.71:1)
  • AAA: use #9a8adb as the text (7.03:1)
  • AA: or shift the background to #c9c9c9 (4.59:1)
  • AAA: or shift the background to #f7f7f7 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #553bbf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#553bbf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #553bbf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #553bbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/553bbf-a99cc4-dfb64e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md