Color

#494479

#494479
hex#494479
rgbrgb(73, 68, 121)
hslhsl(246, 28%, 37%)
oklchoklch(0.417 0.087 286.3)
Closest name: Drifting Violet (#5b4276)Relative luminance 0.0693

Colors that go with #494479

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#737944

#445979 · #644479

#794944 · #447949

Split-complementary

Open in tool →

#796444 · #597944

#794459 · #737944 · #447964

Contrast

#494479 as textRatioAAAA largeAAAFix
Aaon white
8.8:1passpasspassPasses AAA — no fix needed.
Aaon black
2.39:1failfailfail
  • AA: use #766fae as the text (4.66:1)
  • AAA: use #9590c1 as the text (7.04:1)
  • AA: or shift the background to #bababa (4.53:1)
  • AAA: or shift the background to #e6e6e6 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #494479 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #494479
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #494479 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/494479-a59cc4-dfa74e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md