Color

#4744cf

#4744cf
hex#4744cf
rgbrgb(71, 68, 207)
hslhsl(241, 59%, 54%)
oklchoklch(0.482 0.207 276.2)
Closest name: Blurple (#5539cc)Relative luminance 0.0998

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdcf44

#4487cf · #8c44cf

#cf4744 · #44cf47

Split-complementary

Open in tool →

#cf8c44 · #87cf44

#cf4487 · #cdcf44 · #44cf8c

Contrast

#4744cf as textRatioAAAA largeAAAFix
Aaon white
7.01:1passpasspassPasses AAA — no fix needed.
Aaon black
3:1failfailfail
  • AA: use #6b69d8 as the text (4.64:1)
  • AAA: use #8f8de2 as the text (7.08:1)
  • AA: or shift the background to #d1d1d1 (4.59:1)
  • AAA: or shift the background to #ffffff (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4744cf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4744cf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4744cf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4744cf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4744cf-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md