Color

#404e1d

#404e1d
hex#404e1d
rgbrgb(64, 78, 29)
hslhsl(77, 46%, 21%)
oklchoklch(0.4 0.074 123.1)
Closest name: Godzilla (#3c4d03)Relative luminance 0.0663

Colors that go with #404e1d

Royal Blue, Blue and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2b1d4e

#4e441d · #284e1d

#1d404e · #4e1d40

Split-complementary

Open in tool →

#1d284e · #441d4e

#1d4e44 · #2b1d4e · #4e1d28

Contrast

#404e1d as textRatioAAAA largeAAAFix
Aaon white
9.03:1passpasspassPasses AAA — no fix needed.
Aaon black
2.33:1failfailfail
  • AA: use #687f2f as the text (4.67:1)
  • AAA: use #84a03b as the text (7.07:1)
  • AA: or shift the background to #b8b8b8 (4.55:1)
  • AAA: or shift the background to #e3e3e3 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404e1d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#404e1d reads as dark, luxury, bold. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #404e1d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #404e1d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/404e1d-b3bea2-4e6bdf-232d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md