Color
#404d23
#404d23rgb(64, 77, 35)hsl(79, 37%, 22%)oklch(0.398 0.066 123.6)Colors that go with #404d23
Royal Blue, Blue and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Royal Blue #4169e1
split-complementshippedRoyal Blue is a split-complement of #404d23: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blue #0000ff
shipped6 real palettes, including Rolex's brand system and Jeep's brand system put Blue beside #404d23, as the accent.
Copper #b87333
shippedDesigners have shipped Copper with #404d23: 5 real palettes, including Desert Road and Notion's brand system, as the lead colour.
Emerald Green #50c878
shippedEmerald Green is paired with #404d23 in 6 real palettes, including Neon's brand system and CircleCI's brand system, as the lead colour.
Orange Red #ff4500
shippedOrange Red is paired with #404d23 in 5 real palettes, including Neon's brand system and HubSpot's brand system, as the accent.
Saddle Brown #8b4513
shippedDesigners have shipped Saddle Brown with #404d23: 5 real palettes, including Bookshop and Domino's's brand system, as the lead colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #404d23: 9 real palettes, including Pine & Birch and Stone, as the supporting colour.
Cream #fffdd0
neutralCream is the surface #404d23 wants: a warm off-white that shares its undertone, so #404d23 reads softer on it than on pure white.
Real palettes that use #404d23
Tints & shades
Harmonies
Contrast
| #404d23 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.12:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.3:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404d23 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#404d23 reads as dark, luxury, bold. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #404d23 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/404d23-b2bea2-4e66df-232d1f-f1f0e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md