Color

#3f4878

#3f4878
hex#3f4878
rgbrgb(63, 72, 120)
hslhsl(231, 31%, 36%)
oklchoklch(0.417 0.081 274.3)
Closest name: Assassin (#2d4f83)Relative luminance 0.0705

Colors that go with #3f4878

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78703f

#3f6478 · #533f78

#783f48 · #48783f

Split-complementary

Open in tool →

#78533f · #64783f

#783f64 · #78703f · #3f7853

Contrast

#3f4878 as textRatioAAAA largeAAAFix
Aaon white
8.72:1passpasspassPasses AAA — no fix needed.
Aaon black
2.41:1failfailfail
  • AA: use #6973b0 as the text (4.68:1)
  • AAA: use #8d95c3 as the text (7.22:1)
  • AA: or shift the background to #bdbdbd (4.64:1)
  • AAA: or shift the background to #e8e8e8 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3f4878 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #3f4878
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3f4878 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3f4878-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md