Color

#3f409d

#3f409d
hex#3f409d
rgbrgb(63, 64, 157)
hslhsl(239, 43%, 43%)
oklchoklch(0.427 0.148 277.7)
Closest name: Blueberry (#464196)Relative luminance 0.0716

Colors that go with #3f409d

Charcoal, Steel Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #3f409d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9d9b3f

#3f6f9d · #6c3f9d

#9d3f40 · #409d3f

Split-complementary

Open in tool →

#9d6c3f · #6f9d3f

#9d3f6f · #9d9b3f · #3f9d6c

Contrast

#3f409d as textRatioAAAA largeAAAFix
Aaon white
8.64:1passpasspassPasses AAA — no fix needed.
Aaon black
2.43:1failfailfail
  • AA: use #6d6fc5 as the text (4.73:1)
  • AAA: use #8e8fd2 as the text (7.01:1)
  • AA: or shift the background to #bdbdbd (4.6:1)
  • AAA: or shift the background to #e8e8e8 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3f409d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3f409d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3f409d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3f409d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3f409d-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md