Color

#3e43da

#3e43da
hex#3e43da
rgbrgb(62, 67, 218)
hslhsl(238, 68%, 55%)
oklchoklch(0.485 0.224 272.9)
Closest name: Blurple (#5539cc)Relative luminance 0.101

Colors that go with #3e43da

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #3e43da

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dad53e

#3e91da · #873eda

#da3e43 · #43da3e

Split-complementary

Open in tool →

#da873e · #91da3e

#da3e91 · #dad53e · #3eda87

Contrast

#3e43da as textRatioAAAA largeAAAFix
Aaon white
6.95:1passpassfail
  • AAA: use #3a3fd9 as the text (7.26:1)
Aaon black
3.02:1failpassfail
  • AA: use #6569e2 as the text (4.67:1)
  • AAA: use #8b8ee9 as the text (7.14:1)
  • AA: or shift the background to #d1d1d1 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3e43da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3e43da reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3e43da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3e43da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3e43da-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md