Bakery
Open in tool →Crust browns and butter on a flour-white surface — soft, appetizing, and nothing artificial.
Color
#3e2713
#3e2713
hex
#3e2713rgb
rgb(62, 39, 19)hsl
hsl(28, 53%, 16%)oklch
oklch(0.296 0.047 60.5)Closest name: Chocolate Castle (#452207)Relative luminance 0.0252
Colors that go with #3e2713
Charcoal, Royal Blue and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #3e2713: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
split-complementshippedRoyal Blue is a split-complement of #3e2713: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Rust #b7410e
analogousshippedRust is #3e2713's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Steel Blue #4682b4
complementaryshippedSteel Blue sits directly opposite #3e2713 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Teal #008080
split-complementshippedTeal is a split-complement of #3e2713: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #3e2713 in 8 real palettes, including McDonald's's brand system and Maple, as the lead colour.
Blue #0000ff
shipped14 real palettes, including Headspace's brand system and Tim Hortons's brand system put Blue beside #3e2713, as the accent.
Blush Pink #e8b4b8
shipped5 real palettes, including Blush and Garden Wedding put Blush Pink beside #3e2713, as the supporting colour.
Real palettes that use #3e2713
Tints & shades
Harmonies
Contrast
| #3e2713 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 13.96:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.5:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3e2713 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#3e2713 reads as warm, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #3e2713
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #3e2713 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/3e2713-c4b39c-62cbc9-2d2c1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md