Color

#949494

#949494
hex#949494
rgbrgb(148, 148, 148)
hslhsl(0, 0%, 58%)
oklchoklch(0.667 0 0)
Closest name: Dark Ages (#9698a3)Relative luminance 0.2961

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#949494

#949494 · #949494

#949494 · #949494

Split-complementary

Open in tool →

#949494 · #949494

#949494 · #949494 · #949494

Contrast

#949494 as textRatioAAAA largeAAAFix
Aaon white
3.03:1failpassfail
  • AA: use #757575 as the text (4.61:1)
  • AAA: use #595959 as the text (7:1)
  • AA: or shift the background to #2b2b2b (4.67:1)
Aaon black
6.92:1passpassfail
  • AAA: use #969696 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #949494 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#949494 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #949494
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #949494 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/949494-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md