Color

#3d77eb

#3d77eb
hex#3d77eb
rgbrgb(61, 119, 235)
hslhsl(220, 81%, 58%)
oklchoklch(0.594 0.186 262.3)
Closest name: Blue Öyster Cult (#5577ee)Relative luminance 0.2018

Colors that go with #3d77eb

Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ebb13d

#3dceeb · #5a3deb

#eb3d77 · #77eb3d

Split-complementary

Open in tool →

#eb5a3d · #ceeb3d

#eb3dce · #ebb13d · #3deb5a

Contrast

#3d77eb as textRatioAAAA largeAAAFix
Aaon white
4.17:1failpassfail
  • AA: use #2f6de9 as the text (4.68:1)
  • AAA: use #1550c6 as the text (7.01:1)
  • AA: or shift the background to #0f0f0f (4.6:1)
Aaon black
5.04:1passpassfail
  • AAA: use #6794ef as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d77eb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3d77eb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d77eb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3d77eb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d77eb-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md