Color

#3d71ff

#3d71ff
hex#3d71ff
rgbrgb(61, 113, 255)
hslhsl(224, 100%, 62%)
oklchoklch(0.597 0.219 265.1)
Closest name: Bluerocratic (#1f66ff)Relative luminance 0.2002

Colors that go with #3d71ff

Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ffcb3d

#3dd2ff · #6a3dff

#ff3d71 · #71ff3d

Split-complementary

Open in tool →

#ff6a3d · #d2ff3d

#ff3dd2 · #ffcb3d · #3dff6a

Contrast

#3d71ff as textRatioAAAA largeAAAFix
Aaon white
4.2:1failpassfail
  • AA: use #3369ff as the text (4.56:1)
  • AAA: use #0040f0 as the text (7.02:1)
  • AA: or shift the background to #0f0f0f (4.57:1)
Aaon black
5:1passpassfail
  • AAA: use #6b93ff as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d71ff as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3d71ff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d71ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #3d71ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d71ff-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md