Color

#3d51d1

#3d51d1
hex#3d51d1
rgbrgb(61, 81, 209)
hslhsl(232, 62%, 53%)
oklchoklch(0.5 0.197 270.6)
Closest name: Arcane Brew (#5260e1)Relative luminance 0.1148

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d1be3d

#3d9bd1 · #733dd1

#d13d51 · #51d13d

Split-complementary

Open in tool →

#d1733d · #9bd13d

#d13d9b · #d1be3d · #3dd173

Contrast

#3d51d1 as textRatioAAAA largeAAAFix
Aaon white
6.37:1passpassfail
  • AAA: use #3046cf as the text (7.23:1)
Aaon black
3.3:1failpassfail
  • AA: use #5a6bd8 as the text (4.53:1)
  • AAA: use #8390e2 as the text (7.05:1)
  • AA: or shift the background to #d9d9d9 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d51d1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3d51d1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d51d1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3d51d1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d51d1-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md