Color

#398e61

#398e61
hex#398e61
rgbrgb(57, 142, 97)
hslhsl(148, 43%, 39%)
oklchoklch(0.582 0.108 157.3)
Closest name: Illuminati Green (#419168)Relative luminance 0.2108

Colors that go with #398e61

Charcoal, Crimson and Medium Violet Red lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8e3966

#3c8e39 · #398e8b

#61398e · #8e6139

Split-complementary

Open in tool →

#8b398e · #8e393c

#393c8e · #8e3966 · #8e8b39

Contrast

#398e61 as textRatioAAAA largeAAAFix
Aaon white
4.03:1failpassfail
  • AA: use #348359 as the text (4.63:1)
  • AAA: use #276243 as the text (7.21:1)
  • AA: or shift the background to #141414 (4.58:1)
Aaon black
5.22:1passpassfail
  • AAA: use #43a872 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #398e61 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #398e61
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #398e61 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/398e61-a2beb2-d259d4-1f2d2c-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md