Color

#397946

#397946
hex#397946
rgbrgb(57, 121, 70)
hslhsl(132, 36%, 35%)
oklchoklch(0.52 0.103 148.5)
Closest name: Autumn Crocodile (#447744)Relative luminance 0.1499

Colors that go with #397946

Charcoal, Royal Blue and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#79396d

#4c7939 · #397966

#463979 · #794639

Split-complementary

Open in tool →

#663979 · #79394c

#394c79 · #79396d · #796639

Contrast

#397946 as textRatioAAAA largeAAAFix
Aaon white
5.25:1passpassfail
  • AAA: use #2e6138 as the text (7.28:1)
Aaon black
4:1failpassfail
  • AA: use #3e844c as the text (4.61:1)
  • AAA: use #50aa62 as the text (7.27:1)
  • AA: or shift the background to #f0f0f0 (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #397946 as the background.

Brands using this color

mcpConnect your agent — build around #397946
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #397946 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/397946-a2beab-b64edf-1f2d28-ecf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md