Color

#39669d

#39669d
hex#39669d
rgbrgb(57, 102, 157)
hslhsl(213, 47%, 42%)
oklchoklch(0.504 0.101 254.5)
Closest name: Chill of the Night (#256d8d)Relative luminance 0.1281

Colors that go with #39669d

Charcoal, Crimson and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #39669d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9d7039

#39989d · #3e399d

#9d3966 · #669d39

Split-complementary

Open in tool →

#9d3e39 · #989d39

#9d3998 · #9d7039 · #399d3e

Contrast

#39669d as textRatioAAAA largeAAAFix
Aaon white
5.9:1passpassfail
  • AAA: use #325a8b as the text (7.07:1)
Aaon black
3.56:1failpassfail
  • AA: use #4277b8 as the text (4.56:1)
  • AAA: use #719acc as the text (7.2:1)
  • AA: or shift the background to #e3e3e3 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39669d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#39669d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #39669d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #39669d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39669d-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md