Color

#39489d

#39489d
hex#39489d
rgbrgb(57, 72, 157)
hslhsl(231, 47%, 42%)
oklchoklch(0.438 0.138 271.9)
Closest name: Blueberry (#464196)Relative luminance 0.0794

Colors that go with #39489d

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9d8e39

#397a9d · #5c399d

#9d3948 · #489d39

Split-complementary

Open in tool →

#9d5c39 · #7a9d39

#9d397a · #9d8e39 · #399d5c

Contrast

#39489d as textRatioAAAA largeAAAFix
Aaon white
8.12:1passpasspassPasses AAA — no fix needed.
Aaon black
2.59:1failfailfail
  • AA: use #6271c6 as the text (4.7:1)
  • AAA: use #8793d4 as the text (7.15:1)
  • AA: or shift the background to #c2c2c2 (4.56:1)
  • AAA: or shift the background to #f0f0f0 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39489d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#39489d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #39489d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #39489d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39489d-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md