Color

#39396f

#39396f
hex#39396f
rgbrgb(57, 57, 111)
hslhsl(240, 32%, 33%)
oklchoklch(0.373 0.091 281.1)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0494

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6f6f39

#39546f · #54396f

#6f3939 · #396f39

Split-complementary

Open in tool →

#6f5439 · #546f39

#6f3954 · #6f6f39 · #396f54

Contrast

#39396f as textRatioAAAA largeAAAFix
Aaon white
10.56:1passpasspassPasses AAA — no fix needed.
Aaon black
1.99:1failfailfail
  • AA: use #6e6eb4 as the text (4.55:1)
  • AAA: use #9393c8 as the text (7.25:1)
  • AA: or shift the background to #ababab (4.6:1)
  • AAA: or shift the background to #d4d4d4 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39396f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #39396f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #39396f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39396f-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md