Retro Pop
Open in tool →Fifties-diner red and steel blue with a peach — nostalgic pop that still passes contrast.
Color
#35809c
#35809c
hex
#35809crgb
rgb(53, 128, 156)hsl
hsl(196, 49%, 41%)oklch
oklch(0.565 0.085 226)Closest name: Ahoy! Blue (#0082a1)Relative luminance 0.186
Colors that go with #35809c
Charcoal, Copper and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #35809c: softer than #000 and cool enough to feel like part of the same palette.
Copper #b87333
split-complementshippedCopper is a split-complement of #35809c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
split-complementshippedCrimson is a split-complement of #35809c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Royal Blue #4169e1
analogousshippedRoyal Blue is #35809c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Amber #ffbf00
shippedAmber is paired with #35809c in 6 real palettes, including Beach Hut and Lemon Squeezy's brand system, as the supporting colour.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #35809c: 6 real palettes, including Glacier and Hershey's's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #35809c: 15 real palettes, including Discover's brand system and Capital One's brand system, as the supporting colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #35809c: 4 real palettes, including Wendy's's brand system and AT&T's brand system, as the supporting colour.
Real palettes that use #35809c
Tints & shades
Harmonies
Contrast
| #35809c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.45:1 | fail | pass | fail | |
Aaon black | 4.72:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #35809c as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#35809c reads as cool, modern. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #35809c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #35809c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/35809c-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md