Color

#353d79

#353d79
hex#353d79
rgbrgb(53, 61, 121)
hslhsl(233, 39%, 34%)
oklchoklch(0.386 0.101 274.9)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0547

Colors that go with #353d79

Steel Blue, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#797135

#355f79 · #4f3579

#79353d · #3d7935

Split-complementary

Open in tool →

#794f35 · #5f7935

#79355f · #797135 · #35794f

Contrast

#353d79 as textRatioAAAA largeAAAFix
Aaon white
10.02:1passpasspassPasses AAA — no fix needed.
Aaon black
2.09:1failfailfail
  • AA: use #6771bc as the text (4.66:1)
  • AAA: use #8a92cc as the text (7.06:1)
  • AA: or shift the background to #b0b0b0 (4.62:1)
  • AAA: or shift the background to #d9d9d9 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #353d79 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#353d79 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #353d79
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #353d79 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/353d79-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md