Color

#343e7f

#343e7f
hex#343e7f
rgbrgb(52, 62, 127)
hslhsl(232, 42%, 35%)
oklchoklch(0.391 0.109 273.7)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0571

Colors that go with #343e7f

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7f7534

#34637f · #4f347f

#7f343e · #3e7f34

Split-complementary

Open in tool →

#7f4f34 · #637f34

#7f3463 · #7f7534 · #347f4f

Contrast

#343e7f as textRatioAAAA largeAAAFix
Aaon white
9.81:1passpasspassPasses AAA — no fix needed.
Aaon black
2.14:1failfailfail
  • AA: use #6370bf as the text (4.6:1)
  • AAA: use #8b94d0 as the text (7.24:1)
  • AA: or shift the background to #b0b0b0 (4.52:1)
  • AAA: or shift the background to #dbdbdb (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #343e7f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#343e7f reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #343e7f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #343e7f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/343e7f-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md