Color

#343574

#343574
hex#343574
rgbrgb(52, 53, 116)
hslhsl(239, 38%, 33%)
oklchoklch(0.364 0.106 279.1)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0454

Colors that go with #343574

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#747334

#345574 · #533474

#743435 · #357434

Split-complementary

Open in tool →

#745334 · #557434

#743455 · #747334 · #347453

Contrast

#343574 as textRatioAAAA largeAAAFix
Aaon white
11.01:1passpasspassPasses AAA — no fix needed.
Aaon black
1.91:1failfailfail
  • AA: use #6b6dbd as the text (4.55:1)
  • AAA: use #9293ce as the text (7.29:1)
  • AA: or shift the background to #a6a6a6 (4.52:1)
  • AAA: or shift the background to #cfcfcf (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #343574 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#343574 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #343574
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #343574 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/343574-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md