Color

#3168b4

#3168b4
hex#3168b4
rgbrgb(49, 104, 180)
hslhsl(215, 57%, 45%)
oklchoklch(0.52 0.134 257.2)
Closest name: Campanula (#3473b7)Relative luminance 0.1385

Colors that go with #3168b4

Charcoal, Firebrick and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b47e31

#31a9b4 · #3c31b4

#b43168 · #68b431

Split-complementary

Open in tool →

#b43c31 · #a9b431

#b431a9 · #b47e31 · #31b43c

Contrast

#3168b4 as textRatioAAAA largeAAAFix
Aaon white
5.57:1passpassfail
  • AAA: use #2a5898 as the text (7.12:1)
Aaon black
3.77:1failpassfail
  • AA: use #3b76c9 as the text (4.62:1)
  • AAA: use #6b98d6 as the text (7.09:1)
  • AA: or shift the background to #e8e8e8 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3168b4 as the background.

Brands using this color

Fonts for this mood

#3168b4 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3168b4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3168b4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3168b4-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md