Color

#305e8d

#305e8d
hex#305e8d
rgbrgb(48, 94, 141)
hslhsl(210, 49%, 37%)
oklchoklch(0.472 0.092 250.8)
Closest name: Blue Velvet (#0d6183)Relative luminance 0.1056

Colors that go with #305e8d

Charcoal, Sea Green and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8d5e30

#308d8d · #30308d

#8d305e · #5e8d30

Split-complementary

Open in tool →

#8d3030 · #8d8d30

#8d308d · #8d5e30 · #308d30

Contrast

#305e8d as textRatioAAAA largeAAAFix
Aaon white
6.75:1passpassfail
  • AAA: use #2e5985 as the text (7.28:1)
Aaon black
3.11:1failpassfail
  • AA: use #3d78b3 as the text (4.54:1)
  • AAA: use #6b9ccc as the text (7.25:1)
  • AA: or shift the background to #d4d4d4 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #305e8d as the background.

Brands using this color

Fonts for this mood

#305e8d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #305e8d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #305e8d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/305e8d-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md