Color

#30328d

#30328d
hex#30328d
rgbrgb(48, 50, 141)
hslhsl(239, 49%, 37%)
oklchoklch(0.376 0.147 275.7)
Closest name: Bluebell (#333399)Relative luminance 0.0483

Colors that go with #30328d

Charcoal, Steel Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8d8b30

#30608d · #5d308d

#8d3032 · #328d30

Split-complementary

Open in tool →

#8d5d30 · #608d30

#8d3060 · #8d8b30 · #308d5d

Contrast

#30328d as textRatioAAAA largeAAAFix
Aaon white
10.68:1passpasspassPasses AAA — no fix needed.
Aaon black
1.97:1failfailfail
  • AA: use #6b6ccc as the text (4.64:1)
  • AAA: use #9192d9 as the text (7.32:1)
  • AA: or shift the background to #ababab (4.65:1)
  • AAA: or shift the background to #d4d4d4 (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #30328d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#30328d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #30328d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #30328d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/30328d-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md