Color

#30243d

#30243d
hex#30243d
rgbrgb(48, 36, 61)
hslhsl(269, 26%, 19%)
oklchoklch(0.286 0.047 305.6)
Closest name: Midnight Velvet (#2a2243)Relative luminance 0.0223

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#313d24

#24243d · #3d243d

#3d3024 · #243d30

Split-complementary

Open in tool →

#3d3d24 · #243d24

#3d2424 · #313d24 · #243d3d

Contrast

#30243d as textRatioAAAA largeAAAFix
Aaon white
14.53:1passpasspassPasses AAA — no fix needed.
Aaon black
1.45:1failfailfail
  • AA: use #8668a6 as the text (4.54:1)
  • AAA: use #a58fbd as the text (7.26:1)
  • AA: or shift the background to #919191 (4.61:1)
  • AAA: or shift the background to #b5b5b5 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #30243d as the background.

Brands using this color

Fonts for this mood

#30243d reads as cool, muted, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #30243d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #30243d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/30243d-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md