Color

#243d30

#243d30
hex#243d30
rgbrgb(36, 61, 48)
hslhsl(149, 26%, 19%)
oklchoklch(0.335 0.039 160.7)
Closest name: Everglade (#264334)Relative luminance 0.0393

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3d2431

#243d24 · #243d3d

#30243d · #3d3024

Split-complementary

Open in tool →

#3d243d · #3d2424

#24243d · #3d2431 · #3d3d24

Contrast

#243d30 as textRatioAAAA largeAAAFix
Aaon white
11.76:1passpasspassPasses AAA — no fix needed.
Aaon black
1.79:1failfailfail
  • AA: use #4b8165 as the text (4.63:1)
  • AAA: use #62a381 as the text (7.08:1)
  • AA: or shift the background to #a1a1a1 (4.55:1)
  • AAA: or shift the background to #c9c9c9 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #243d30 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#243d30 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #243d30
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #243d30 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/243d30-a2beb3-d459d4-1f2d2c-e9f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md