Color

#2964ae

#2964ae
hex#2964ae
rgbrgb(41, 100, 174)
hslhsl(213, 62%, 42%)
oklchoklch(0.504 0.133 255.7)
Closest name: Denim (#1560bd)Relative luminance 0.1264

Colors that go with #2964ae

Charcoal, Crimson and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ae7229

#29a7ae · #2f29ae

#ae2964 · #64ae29

Split-complementary

Open in tool →

#ae2f29 · #a7ae29

#ae29a7 · #ae7229 · #29ae2f

Contrast

#2964ae as textRatioAAAA largeAAAFix
Aaon white
5.95:1passpassfail
  • AAA: use #245999 as the text (7.09:1)
Aaon black
3.53:1failpassfail
  • AA: use #2f75ca as the text (4.52:1)
  • AAA: use #6298da as the text (7.02:1)
  • AA: or shift the background to #e0e0e0 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2964ae as the background.

Brands using this color

Fonts for this mood

#2964ae reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2964ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #2964ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2964ae-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md