Color

#2736be

#2736be
hex#2736be
rgbrgb(39, 54, 190)
hslhsl(234, 66%, 45%)
oklchoklch(0.426 0.209 269.3)
Closest name: Denim (#2243b6)Relative luminance 0.0679

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#beaf27

#2782be · #6427be

#be2736 · #36be27

Split-complementary

Open in tool →

#be6427 · #82be27

#be2782 · #beaf27 · #27be64

Contrast

#2736be as textRatioAAAA largeAAAFix
Aaon white
8.91:1passpasspassPasses AAA — no fix needed.
Aaon black
2.36:1failfailfail
  • AA: use #5e6bde as the text (4.63:1)
  • AAA: use #8892e7 as the text (7.31:1)
  • AA: or shift the background to #bababa (4.59:1)
  • AAA: or shift the background to #e6e6e6 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2736be as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2736be reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2736be
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2736be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2736be-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md