Pastel Pop
Open in tool →Pastels pushed to the saturated end — pink, sky and lemon — for brands that want soft AND loud.
Color
#201e29
#201e29
hex
#201e29rgb
rgb(32, 30, 41)hsl
hsl(251, 15%, 14%)oklch
oklch(0.242 0.021 293.1)Closest name: Night Demons (#201b20)Relative luminance 0.014
Colors that go with #201e29
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #201e29 without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #201e29 in 18 real palettes, including Wikipedia's brand system and Google's brand system, as the accent.
Blue #0000ff
shipped23 real palettes, including Bumble's brand system and Rolex's brand system put Blue beside #201e29, as the supporting colour.
Blue Violet #8a2be2
shippedBlue Violet is paired with #201e29 in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour.
Blush Pink #e8b4b8
shipped6 real palettes, including Graphite Mono and Estate put Blush Pink beside #201e29, as the accent.
Brown #a52a2a
shipped5 real palettes, including Woodsmoke and Typewriter put Brown beside #201e29, as the accent.
Burgundy #800020
shipped4 real palettes, including Qatar Airways's brand system and Mailchimp's brand system put Burgundy beside #201e29, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #201e29 in 6 real palettes, including Kiln and Coffee Bar, as the accent.
Real palettes that use #201e29
Tints & shades
Harmonies
Contrast
| #201e29 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 16.42:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.28:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #201e29 as the background.
Brands using this color
- Qatar Airwaysprimary · #1f212b · Δ1.007
- Qatar Airwaystext · #1f212b · Δ1.007
- Allbirdsprimary · #241c24 · Δ1.189
- Formula 1text · #1c1c25 · Δ1.253
- NFLaccent · #172029 · Δ1.642
- Airtableaccent · #181d26 · Δ1.646
- Audisecondary · #181d25 · Δ1.73
- WhatsAppprimary · #1c1e21 · Δ1.794
- WhatsApptext · #1c1e21 · Δ1.794
- AT&Tprimary · #1d2329 · Δ1.812
- AT&Ttext · #1d2329 · Δ1.812
- GitHubtext · #1f2328 · Δ1.853
- Pinteresttext · #211922 · Δ1.856
- Nokiatext · #1d1e20 · Δ1.897
- Appleprimary · #221e1f · Δ1.954
- Wikipediaprimary · #202122 · Δ1.991
- Wikipediatext · #202122 · Δ1.991
Palettes built around it
Fonts for this mood
#201e29 reads as cool, muted, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #201e29
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #201e29 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/201e29-a89cc4-dfb34e-281f2d-e9ecf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md