Color
#1d7bbf
#1d7bbfrgb(29, 123, 191)hsl(205, 74%, 43%)oklch(0.565 0.134 246.1)Colors that go with #1d7bbf
Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #1d7bbf: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with #1d7bbf — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Copper #b87333
complementaryshippedCopper sits directly opposite #1d7bbf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #1d7bbf in 10 real palettes, including Wired's brand system and Lemon Squeezy's brand system, as the accent.
Blue #0000ff
shipped12 real palettes, including Activision's brand system and Readymag's brand system put Blue beside #1d7bbf, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #1d7bbf: 10 real palettes, including Hershey's's brand system and Glacier, as the supporting colour.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #1d7bbf: 8 real palettes, including Astro's brand system and Deep Water, as the supporting colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #1d7bbf: 6 real palettes, including Venmo's brand system and Apple's brand system, as the lead colour.
Real palettes that use #1d7bbf
Tints & shades
Harmonies
Contrast
| #1d7bbf as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.53:1 | pass | pass | fail |
|
Aaon black | 4.64:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1d7bbf as the background.
Brands using this color
- Hershey'saccent · #007bbd · Δ0.864
- NASCARaccent · #007ac2 · Δ0.976
- Wiredprimary · #057dbc · Δ1.006
- Dollar Generalaccent · #2a77bd · Δ1.157
- American Expressprimary · #2e77bc · Δ1.273
- FedExaccent · #007ab7 · Δ1.58
- Hondaaccent · #337ab7 · Δ1.604
- Astroprimary · #3178c6 · Δ1.838
- Olympicsprimary · #0081c8 · Δ1.935
Fonts for this mood
#1d7bbf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #1d7bbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/1d7bbf-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md