Color

#3398e1

#3398e1
hex#3398e1
rgbrgb(51, 152, 225)
hslhsl(205, 74%, 54%)
oklchoklch(0.656 0.142 244.7)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.286

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e17b33

#33e1d2 · #3341e1

#e13398 · #98e133

Split-complementary

Open in tool →

#e13341 · #e1d233

#d233e1 · #e17b33 · #41e133

Contrast

#3398e1 as textRatioAAAA largeAAAFix
Aaon white
3.13:1failpassfail
  • AA: use #1d7bbf as the text (4.53:1)
  • AAA: use #155c8e as the text (7.11:1)
  • AA: or shift the background to #2b2b2b (4.53:1)
Aaon black
6.72:1passpassfail
  • AAA: use #3c9de2 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3398e1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3398e1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3398e1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3398e1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3398e1-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md