Color

#196fa9

#196fa9
hex#196fa9
rgbrgb(25, 111, 169)
hslhsl(204, 74%, 38%)
oklchoklch(0.522 0.119 244.4)
Closest name: Brilliant Blue (#0075b3)Relative luminance 0.1444

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a95319

#19a99a · #1928a9

#a9196f · #6fa919

Split-complementary

Open in tool →

#a91928 · #a99a19

#9a19a9 · #a95319 · #28a919

Contrast

#196fa9 as textRatioAAAA largeAAAFix
Aaon white
5.4:1passpassfail
  • AAA: use #155b8a as the text (7.25:1)
Aaon black
3.89:1failpassfail
  • AA: use #1c7bba as the text (4.59:1)
  • AAA: use #379de1 as the text (7.07:1)
  • AA: or shift the background to #ebebeb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #196fa9 as the background.

Brands using this color

Fonts for this mood

#196fa9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #196fa9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #196fa9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/196fa9-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md