Color

#196bbe

#196bbe
hex#196bbe
rgbrgb(25, 107, 190)
hslhsl(210, 77%, 42%)
oklchoklch(0.526 0.15 253.3)
Closest name: Campanula (#3473b7)Relative luminance 0.1444

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#be6b19

#19bebe · #1919be

#be196b · #6bbe19

Split-complementary

Open in tool →

#be1919 · #bebe19

#be19be · #be6b19 · #19be19

Contrast

#196bbe as textRatioAAAA largeAAAFix
Aaon white
5.4:1passpassfail
  • AAA: use #15599e as the text (7.11:1)
Aaon black
3.89:1failpassfail
  • AA: use #1b75d0 as the text (4.5:1)
  • AAA: use #4a99e8 as the text (7.01:1)
  • AA: or shift the background to #ebebeb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #196bbe as the background.

Brands using this color

Fonts for this mood

#196bbe reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #196bbe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #196bbe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/196bbe-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md