Color
#10696a
#10696argb(16, 105, 106)hsl(181, 74%, 24%)oklch(0.474 0.077 196.1)Colors that go with #10696a
Charcoal, Crimson and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #10696a: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
complementaryshippedCrimson sits directly opposite #10696a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Rust #b7410e
split-complementshippedRust is a split-complement of #10696a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blue #0000ff
shipped4 real palettes, including Warp's brand system and Rolex's brand system put Blue beside #10696a, as the supporting colour.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #10696a: 4 real palettes, including Alpine and Open House, as the supporting colour.
Copper #b87333
shippedDesigners have shipped Copper with #10696a: 5 real palettes, including Desert Road and Clay & Linen, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #10696a: 12 real palettes, including The New York Times's brand system and HP's brand system, as the supporting colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #10696a: 4 real palettes, including Fireside and Wendy's's brand system, as the lead colour.
Real palettes that use #10696a
Tints & shades
Harmonies
Contrast
| #10696a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.46:1 | pass | pass | fail |
|
Aaon black | 3.25:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #10696a as the background.
Brands using this color
Fonts for this mood
#10696a reads as cool, vivid, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #10696a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/10696a-a2babe-d45992-1f272d-e9f1ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md