Tabloid
Open in tool →Red, black and yellow on white is the loudest three-color system in print — use it when headlines are the product.
Color
#10100a
#10100a
hex
#10100argb
rgb(16, 16, 10)hsl
hsl(60, 23%, 5%)oklch
oklch(0.171 0.012 107.6)Closest name: Sinister (#12110e)Relative luminance 0.005
Tints & shades
Harmonies
Contrast
| #10100a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 19.08:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.1:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #10100a as the background.
Brands using this color
- Robinhoodtext · #110e08 · Δ0.748
- Wisetext · #0e0f0c · Δ0.765
- American Expresstext · #111111 · Δ1.374
- Behancetext · #111111 · Δ1.374
- Calmtext · #111111 · Δ1.374
- Intercomtext · #111111 · Δ1.374
- Klarna UStext · #111111 · Δ1.374
- Mirotext · #111111 · Δ1.374
- Paddletext · #111111 · Δ1.374
- PayPaltext · #111111 · Δ1.374
- Plaidtext · #111111 · Δ1.374
- PostHogtext · #111111 · Δ1.374
- Reddittext · #111111 · Δ1.374
- Remixtext · #111111 · Δ1.374
- Replittext · #111111 · Δ1.374
- Verceltext · #111111 · Δ1.374
- Asanatext · #0d0d0d · Δ1.67
- Rendertext · #0d0d0d · Δ1.67
- Twitchtext · #0e0e10 · Δ1.718
- Lineartext · #0d0e10 · Δ1.771
Palettes built around it
Neobank
Open in tool →Purple-and-lime is the challenger-bank uniform — high energy, and clearly not a legacy bank.
Noir Beauty
Open in tool →Black, gold and one deep red — the prestige cosmetics counter: all restraint and a single lipstick.
Ember
Open in tool →Flame orange on charcoal — the sports and energy palette; one accent yellow for stats and highlights.
Fonts for this mood
#10100a reads as muted, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #10100a
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #10100a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/10100a-bbbea2-4e94df-272d1f-f1ede9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md