Color

#0974aa

#0974aa
hex#0974aa
rgbrgb(9, 116, 170)
hslhsl(200, 90%, 35%)
oklchoklch(0.533 0.119 239.8)
Closest name: Brilliant Blue (#0075b3)Relative luminance 0.1545

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aa3e09

#09aa8f · #0924aa

#aa0974 · #74aa09

Split-complementary

Open in tool →

#aa0924 · #aa8f09

#8f09aa · #aa3e09 · #24aa09

Contrast

#0974aa as textRatioAAAA largeAAAFix
Aaon white
5.13:1passpassfail
  • AAA: use #075d88 as the text (7.17:1)
Aaon black
4.09:1failpassfail
  • AA: use #0a7eb8 as the text (4.69:1)
  • AAA: use #0c9fe9 as the text (7.15:1)
  • AA: or shift the background to #f0f0f0 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0974aa as the background.

Brands using this color

Fonts for this mood

#0974aa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0974aa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0974aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0974aa-9cb2c4-df4e64-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md