Mid-Century
Open in tool →Tangerine, teal and mustard on cream — the 1960s lounge trio, one of the few retro palettes with real hue contrast.
Color
#077378rgb(7, 115, 120)hsl(183, 89%, 25%)oklch(0.506 0.084 200.2)Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal is the text near-black for #077378: softer than #000 and cool enough to feel like part of the same palette.
Crimson sits directly opposite #077378 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber is paired with #077378 in 4 real palettes, including Lemon Squeezy's brand system and Beach Hut, as the lead colour.
4 real palettes, including Warp's brand system and Rolex's brand system put Blue beside #077378, as the supporting colour.
Designers have shipped Cobalt Blue with #077378: 6 real palettes, including Fintech Trust and Intel's brand system, as the lead colour.
Designers have shipped Copper with #077378: 5 real palettes, including Desert Road and Riverbed, as the lead colour.
Designers have shipped Denim with #077378: 14 real palettes, including The New York Times's brand system and Discover's brand system, as the supporting colour.
Designers have shipped Firebrick with #077378: 5 real palettes, including Wendy's's brand system and Fireside, as the supporting colour.
| #077378 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.63:1 | pass | pass | fail |
|
Aaon black | 3.73:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #077378 as the background.
#077378 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #077378 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/077378-a2b9be-d4598e-1f262d-e9f1ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md