Color

#0768df

#0768df
hex#0768df
rgbrgb(7, 104, 223)
hslhsl(213, 94%, 45%)
oklchoklch(0.542 0.198 258.2)
Closest name: Bluetiful (#3c69e7)Relative luminance 0.1527

Colors that go with #0768df

Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#df7e07

#07d4df · #1207df

#df0768 · #68df07

Split-complementary

Open in tool →

#df1207 · #d4df07

#df07d4 · #df7e07 · #07df12

Contrast

#0768df as textRatioAAAA largeAAAFix
Aaon white
5.18:1passpassfail
  • AAA: use #0655b7 as the text (7.02:1)
Aaon black
4.05:1failpassfail
  • AA: use #076fed as the text (4.51:1)
  • AAA: use #4898f9 as the text (7.13:1)
  • AA: or shift the background to #f0f0f0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0768df as the background.

Brands using this color

Fonts for this mood

#0768df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0768df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0768df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0768df-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md