Color

#017dd0

#017dd0
hex#017dd0
rgbrgb(1, 125, 208)
hslhsl(204, 99%, 41%)
oklchoklch(0.577 0.156 248.3)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1923

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d05401

#01d0bb · #0116d0

#d0017d · #7dd001

Split-complementary

Open in tool →

#d00116 · #d0bb01

#bb01d0 · #d05401 · #16d001

Contrast

#017dd0 as textRatioAAAA largeAAAFix
Aaon white
4.33:1failpassfail
  • AA: use #017acb as the text (4.52:1)
  • AAA: use #015c98 as the text (7.03:1)
  • AA: or shift the background to #0a0a0a (4.57:1)
Aaon black
4.85:1passpassfail
  • AAA: use #069bfe as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #017dd0 as the background.

Brands using this color

Fonts for this mood

#017dd0 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #017dd0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #017dd0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/017dd0-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md