Color

#ff7073

#ff7073
hex#ff7073
rgbrgb(255, 112, 115)
hslhsl(359, 100%, 72%)
oklchoklch(0.72 0.175 21.3)
Closest name: Begonia (#fa6e79)Relative luminance 0.3409

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70fffd

#ff70ba · #ffb570

#73ff70 · #7073ff

Split-complementary

Open in tool →

#70ffb5 · #70baff

#baff70 · #70fffd · #b570ff

Contrast

#ff7073 as textRatioAAAA largeAAAFix
Aaon white
2.69:1failfailfail
  • AA: use #eb0004 as the text (4.63:1)
  • AAA: use #b30003 as the text (7.2:1)
  • AA: or shift the background to #333333 (4.7:1)
  • AAA: or shift the background to #0f0f0f (7.14:1)
Aaon black
7.82:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff7073 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ff7073 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff7073
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff7073 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff7073-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md